Friday, October 7, 2011

History of the Logo: Mazda

Mazda Motor Corporation is a Japanese automotive manufacturer based in Hiroshima, Japan.It is said that Mazda coincides with the anglicized pronunciation of the founder's name, Jujiro Matsuda, who was interested in spirituality, and chose to rename the firm in honor of both his family and Zoroastrianism. The word Mazda derives from Ahura Mazda, the Avestan language name for a divinity exalted by the ancient Iranian prophet Zoroaster, as the source of wisdom, intelligence and harmony.

The M in the Mazda logo is fashioned like wings to represent flight, and symbolizes Mazda's "flight to the future". The V in the center of the M is spread out like an opening fan, representing  the creativity, vitalty, flexibilty and passion that is Mazda. The dynamic circle symbolises our readiness to spread our wings as we enter the 21st century.

Info taken from:


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